Facts about alcohol
Discover everything you need to know about what’s in your drink and how it’s measured.Discover the facts
What effect alcohol has
Learn about the changes that alcohol can have on your metabolism, diet, and sleep.Learn more
What Diageo is doing
Diageo is proud to be a community-focused business that promotes responsible drinking as part of a balanced lifestyle.Find out how
What you can do
Stay safe when drinking alcohol, whether you’re hosting friends or going out for a meal with the family.Take a look
A little bit about DRINKiQ and alcohol
How DRINKiQ can help you
DRINKiQ is the place to go if you want to find out more about your favourite drink. The DRINKiQ website has been specifically created to cover all aspects of alcohol, and give you the tools to make more informed choices about drinking, including the decision not to drink.
Learn more about the effects of alcohol on the body, and discover how responsible drinking can be a part of a balanced lifestyle. Try our Drink Calculator to work out how much you are drinking, and determine if your drinking is putting your health at risk. You can also get tips on how to drink within your limits, and to help make the best of every occasion.
Diageo is committed to preventing and reducing alcohol abuse around the world. We have partnered with leading global alcohol producers to help the World Health Organization reduce harmful drinking. Discover more about these and our other successful initiatives to stop binge drinking, drink driving, and underage drinking.
Finally, the DRINKiQ website is here to educate and empower you to make a positive difference to your wellbeing, and the wellbeing of those around you. Check out our downloadable resources, as well as all the important nutritional and allergen information you need to make informed choices when it comes to drinking.